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OpenTable Renews Partnership with Zarca Interactive to Further Enhance Client Satisfaction
Global restaurant reservation, table and guest management system provider selects Zarca Interactive for feedback management solution to help improve dining experiences

HERNDON, VA, June 04, 2009 /24-7PressRelease/ -- Zarca Interactive (www.zarca.com), the leading provider of online survey software for enterprise feedback management, is pleased to announce the second year of its partnership with OpenTable, Inc. (www.opentable.com), a leading provider of free online reservations for diners and guest management systems for restaurants.

OpenTable's partnership with Zarca Interactive enables OpenTable to collect, analyze and manage feedback from its customers in real-time. With Zarca's online data collection tool, OpenTable can communicate with customers in a variety of ways, from gauging client satisfaction levels, to gathering data that helps OpenTable promote their customer's businesses.

"OpenTable understands how important customer-driven data is to their decision-making processes. Like many companies servicing an ever-changing clientele, OpenTable listens attentively to its clients and responds with compelling services and programs. The restaurant industry is dynamic, as is our software," says Suhail Farooqui, CEO and President of Zarca Interactive. "The OpenTable team quickly realized how online surveys enhance their competitive edge, and we are very pleased they chose Zarca Interactive as the ideal solution to meet their needs."

"OpenTable prides itself on meeting the changing needs of our customers, and Zarca Interactive's online survey solution allows us to solicit feedback from our restaurant partners efficiently and then respond quickly," said Dale Bagwell, OpenTable's Senior Director of Customer Support.

About OpenTable, Inc.
OpenTable is a leading provider of free, real-time online restaurant reservations for diners and reservation and guest management solutions for restaurants. The OpenTable network delivers the convenience of online restaurant reservations to diners and the operational benefits of a computerized reservation book to restaurants. OpenTable has more than 10,000 restaurant customers, and since its inception in 1998, has seated more than 100 million diners around the world. The company is headquartered in San Francisco, California, and the OpenTable service is available throughout the United States, as well as in Canada, Japan, Mexico, and parts of Europe.

Press Release Contact Information:

Barbara Thomas
Zarca Interactive
Marketing
13800 Coppermine Rd.
Herndon, VA
USA 20171
Voice: 703-234-5515
Website: Visit Our Website

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